Molly White puts a name to the practice of syndicating posts from a personal/owned domain to external social media platforms:
The short-term solution to these problems is a little-known acronym called POSSE. Short for Post (on) Own Site Syndicate Elsewhere, it’s not a protocol or even a piece of software, but rather a philosophy.
I’ve been doing this for a while now and highly recommend it.
This post was published on